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Free cpe webinars
Social Media Examples & Case Studies

SOCIAL MEDIA EXAMPLES & CASE STUDIES

Cost Free
Presentation Length 1.0 hour

Recorded DateOctober 28, 2020
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

Many brands are using social media as part of the marketing mix but to what extent? Do you feel consistent in your messaging and timing? Are you confident that what you are doing is working to engage others with your company? How has COVID-19 affected the landscape?

This 60-minute webinar will provide attendees with a quick overview of the top social media channels and examples of content that works. 

Learning Objectives: 


  • Recognize your confidence to concentrate your social media efforts on the right channels

  • Arrange a content calendar template to use to plan and track content each month

  • Identify a starter list of 30+ content ideas to use on social media

  • Identify positive examples -- what makes these social media accounts unique/examples of success

  • Identify recommended communication strategies in times of crisis: What to do (and not to do) on your social media channels

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE
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Melissa Harrison

Allee Creative LLC
Chief Executive Officer and Founder
[email protected]

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Melissa Harrison is CEO of Allee Creative, a content marketing agency in Minnesota. She works with brands on a global scale, moving them into the conversational space. Her sweet spot is working with B2B companies, non-profits, associations, and higher education in the middle market.

Melissa provides full-scope marketing services to clients who don’t have all the resources to do the same in-house. She has two decades of experience in marketing and digital strategy, content management, writing, design, and business development.

Melissa has been named a Top 100 Content Marketer (Express Writers and Content Marketing Institute), a Top Young Entrepreneur (Minnesota Business Magazine), and a Mover & Shaker (Star Tribune). She is a 5-time recipient of the Hermes Creative Award and an international speaker on content marketing, business strategy, nonprofit management, and entrepreneurship. She was named one of 100 women to watch in the U.S. as part of The Inspirational Woman Project and is a graduate of the Small Business Administration’s Emerging Leaders program.

About Our Presenter

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Allee Creative is a marketing and branding services company that provides successful planning and implementation in areas of marketing strategy, content, branding, and online communication. The company has been in business since 2006. We work with clients in order to produce results that impact the bottom line.

Twitter: http://www.twitter.com/mhbosslady