CPA - medium firm
Other
What happens after marketing does its job, generating demand and identifying leads at conferences, seminars, networking events and exhibitions?
Is the baton being dropped and practice growth unrealized? Chances are even if the baton isn't being dropped, you probably feel like opportunities are still being left on the table.
This session will reach beyond marketing theory to firms who need to see new fees coming in the door from all sources, in the near future and leave you with a pipeline of prospects, qualified and prioritized for you in 90 minutes - simple as that!
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Understand how to be in complete control of your practice's growth
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Minimise chargeable time used on business development
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Maximise return on chargeable time employed
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Develop a sales strategy for the firm
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Focus on Grade A and B client wins
Martin Bissett is the author of Winning Your First Client, Passport to Partnership, and Business Development on a Budget. He is founder of The Upward Spiral Partnership Ltd., the UK-based consulting firm that specializes in the implementation of professional selling and leadership skills in the next generation of accounting professionals. Previously, Martin served ten years on the board of the directors of the UK’s leading provider of high-quality new business appointments for accountancy firms. There, he held the responsibility for the nurture and organic growth of the organization’s new client base, including six of the UK’s top 30 firms of accountants.
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